Hello! Thanks so much for landing here. I’m Misha, a Johannesburg-based mama of two, blogger, business owner and general sharer of things. I started this blog in 2010 (previously www.brandslut.co.za) as a place to share, inspire and inform people of the things I was discovering day to day. It’s evolved as I’ve evolved over the past 10 years and right now this is a place to create and connect. What started as an online diary has afforded me the opportunity of traveling around the world doing what I love, including public speaking and hosting workshops. It’s allowed me to turn my passion for brands and marketing into carefully crafted content that resonates with consumers on a real human level. I have a passion for writing, taking photographs and connecting with the [mostly] women who follow me, many of whom have become friends. My aim is for this blog to become a business in it’s own right through collaborating with brands to share exciting news, products and deals that my community will love. With 14 years in corporate and a background in digital marketing and brand strategy, it’s important to me that values are aligned, objectives are met and that authenticity is prioritised above all else.
I do not mention products or brands I don’t use, like or wouldn’t buy organically. A lot of the content that I share is not sponsored; I share it because it’s information that I feel could add value to the lives of others, and I love doing that. My passions include travel, DIY, gadgets, bargain-hunting, plants, decor, design, fitness, food, fashion and photography. If you’re a brand or business looking to collaborate, please click here, I’d love to chat. And if you’re a follower or reader just wanting to find out a little more, come say hi.